IP Owner on Email Campaigns
When you're analyzing a political email, the sender name and the from address only tell you what the campaign wants you to see. They don't tell you who actually owns the infrastructure the email was s
Continue ReadingWhat's New
Updates, improvements, and new features from the RIP Tool team
Deliverability Report: GOP and Democrats Follow Google's Rules at the Same Rate — But Democrats Inbox at a Far Higher Rate
The Deliverability Report is now available to Professional and Enterprise subscribers under the Reports section. The data reveals a striking pattern: Republican and Democrat campaigns are complying wi
Continue Reading
Subject Line Patterns Report: Know What Types of Subject Lines Land in the Inbox
inbox.gop now includes the Subject Line Patterns Report , available to Professional and Enterprise subscribers. It analyzes structural patterns across political email subject lines and correlates them
Continue Reading
Copy Frequency Report: See What Competitive Senders Keep Sending
Professional and Enterprise subscribers can now access the Copy Frequency report under the Reports section. It surfaces the most repeatedly used email subject lines, email body copy, and SMS messages
Continue Reading
See How Often a Subject Line or Message Has Been Sent
Professional and Enterprise subscribers can now see how many times a piece of email or SMS copy has been sent across multiple days. A badge appears directly on messages in the Competitive Insights fee
Continue Reading
See Email Authentication Headers in Competitive Insights
Professional and Enterprise subscribers can now view the raw email authentication headers for any email in Competitive Insights. Open any email, click the new Headers tab, and you'll see a clean break
Continue Reading
New Inboxing Reports Are Live
Part of our mission is to track inboxing trends across the political fundraising ecosystem and share the results we see. We added an entire section with several different reports that all track
Continue Reading
Follow Campaigns Directly from Directory
We added the ability to follow a campaign when you are viewing them in the directory. Following a campaign allows you to track specific candidates and see only the content from those you follow
Continue ReadingChatGPT Flagging WinRed but Not ActBlue Is Election Interference
ChatGPT Flagging WinRed but Not ActBlue Is Election Interference ChatGPT is flagging WinRed links as “unsafe” while allowing ActBlue links to pass without the same warning. That’s not a minor glitch.
Continue Reading
Gmail Flags NRSC Links as "Dangerous"
In September, Gmail was caught relying on a foreign company to maintain a blacklist that Gmail used to filter emails. They agreed to drop this blacklist after significant backlash when Republican emai
Continue Reading
First Inboxing Report: Spam Filter Bias Significantly Favors Democrats
Inboxing bias remains an issue for Republican campaigns as spam filters unfairly target our campaign communications. In our first study of inboxing trends across both parties, we clearly see this bias
Continue Reading
We Passed 500 Tracked Campaigns & Organizations
Every day, we track new campaigns and add new seeds to lists. Currently, we are tracking over 500 campaigns and have ingested over 23,000 pieces of content. The amount of content received daily
Continue Reading
New Feature: Filter Your Feed by House File and Third-Party
You can now filter your feed by House File and Third-Party sends, allowing you to view only messages from a candidate's house file or their prospecting messages. How we determine which is which: House
Continue Reading
Substack Tracking
We are now automatically assigning Substack emails to individual campaigns and organizations. You can also filter the feed for content sent via Substack. There is a growing trend among campaigns (part
Continue Reading